If you promote YouTube channel through the use of an established or semi-established blog, you could have some excellent privileges which you would not have in case of promotion by a social media site like Facebook. The privileges or advantages are that you’re likely to have greater watch time and hence the possibility of bigger earnings from your channel.
You know when you share your YouTube videos on Facebook, people hardly care about them, unless you own a popular Facebook profile or page having a lot of regular and dedicated followers. When your Facebook friends or random visitors to your timeline click on those videos to watch them, it is likely that they won’t watch your full video. In most cases, they will watch only for 1 or 2 minutes, unless the video content is really exquisite.
Use a blog to promote youtube channel
If you’re able to use a blog to promote YouTube channel, then it might be a great idea to do that. This blog could be yours or someone else’s. In case you don’t have an established blog of yourself, find someone who has. Request them to embed your YouTube videos into the articles of their blog. If needed, be prepared to pay them an amount as if you’re about to put ads on their site. Just make sure that your videos have content that is relevant to that blog. For example you can embed a video with title ‘How to apply for AdSense’ in an article that describes ‘Things you should know about AdSense’.
This embedding of your videos into their blog/site will help you promote YouTube channel to a great extent. As previously mentioned, this way you’re going to have a bigger watch time on your videos. As a result your videos content will be considered great and hence YouTube’s AI will choose to promote your channel quickly.
The difference between blog readers and Facebook visitors
I don’t mean that a person who is a blog reader can’t be a Facebook visitor. The point is that while you’re on Facebook, your mood is totally different compared to that while reading a blog. While on Facebook, you’re likely in a casual mode. When people are in this mood, they don’t prefer to watch some serious tutorial videos.
Let’s face it, they don’t browse Facebook to watch videos in the first place, do they? While Facebook’s and Twitter’s news feed is so full of interesting images and stories, why would people prefer to watch YouTube videos there? Even if they click on a video, they may not watch it for an extended time. That’s why no matter how funny and interesting your videos are, they don’t get the appreciation they deserve on social media sites. The result is that you have a poor watch time on your YouTube videos and your channel keeps struggling to get established.
Watch-time and percentage watch-time: Know the importance
Come to know why your channel might be stuck with no success
Unless your channel has a good recent average watch time, YouTube’s automated system may not choose to take it to the next level. So you had better find a blog or a serious platform like this to promote YouTube channel.
Also you should know that your YouTube earnings are kind of proportional to your watch time. It also depends on which countries the viewers are mostly from. If you can’t have majority of your viewers from countries like US, UK, Canada etc. because of your video content or language, that’s one thing you have to take for granted. It means you can do nothing about it, unless you change your video content and/or niche and start using a first world language.
But by putting your videos on a blog or a serious platform like this you pave the way to enhance your channel’s average watch time and hence the possibility of bigger earnings, compared to other new YouTubers who promote YouTube channel only on Facebook, Twitter and Google+.
How long have I been thinking about this kind of promotion?
I have been thinking about the ‘promote youtube channel by a blog’ thing for quite a long time now, almost one and a half years. In 2016, YouTubing (earning through uploading videos on YouTube) was kind of easy. Once one of my channels was terminated, I easily created another channel and started my activities on that. It took me only 10-15 days to establish a channel back then. Here ‘establish’ means to have sufficient number of views and earnings (you know once YouTube earnings start like $10-$20 per day, it’s satisfactory for most new YouTubers).
But I was surprised to find that some people didn’t need to take even 10-15 days to have their channel established. It looked like they established their YouTube channel overnight. I was wondering as to how that was possible. Then I started scrutinizing their channel. On its homepage I saw the link to their blog. I found that their blog/site was well established and it had existed for a long time then. Naturally blogs like this could have thousands of subscribers and followers. Some of these visitors may surely choose to watch the YouTube videos that are embedded on the site. And they do it for an extended period of time, because they’re surely in a serious mode and not in a hurry anyway.
Will these high watch time videos be ever suggested on YouTube’s watch page?
Now you might ask a question as to whether these high watch time videos will ever be suggested on YouTube’s watch page or featured on its homepage. The answer is – they sure might be. If a channel has many videos all with high watch time, YouTube’s artificial intelligence will surely at a point decide to promote that channel. It will then present its videos to viewers who like to watch similar content. This will be done by featuring the videos on these people’s YouTube homepage, even by suggesting them on their YouTube watch page.
The viewers have nevertheless the option to mark the videos as ‘Not interested’, but they are not likely to. This is because Youtube features and suggests videos from various channels based on your watch history. I have found some people complaining that an 18+ or adult video was suggested to them by YouTube automated system. And they claim that they never watched such video previously on YouTube. Well, surely they’re not speaking 100% truth. They must have previously watched at least one video which had similar content. (This article describes how to promote YouTube channel by a blog)
Now take my blog and YouTube videos for example.
Recently I have created a new YouTube channel where I have been uploading videos on YouTubing. The purpose of these videos is to present the content of my blog in video format. For example, there is an article on my channel that describes how to properly appeal the suspension of a YouTube channel. I’m talking about the following article:
How to properly appeal the suspension of your channel
On this article at a point I’ve provided the url to my YouTube video which describes how to do this appeal. On this video I basically have described the procedure orally and face to face. So once my channel has a good number of uploaded videos with satisfactory average watch time, they will be presented to people all around the world who’re interested in YouTubing tips. That way I will have a lot of views and subscribers on my channel. (This article describes how to promote a channel by a blog)
Gotta share my experience regarding this topic
I have gathered a little bit of bitter experience lately which I like to share with you, for your own good. You could say I’ve learnt a lesson. When I uploaded three videos I provided the links to the videos in respective articles of my blog, I didn’t share them on Facebook yet. As a result I started to get good average watch time.
Then I made the mistake of sharing the videos on Facebook. Like I previously pointed out: while browsing Facebook people are often in casual mood. Even if they might click on a shared YouTube video to watch it, they’re not going to do it for long. So sharing your YouTube videos on social networking platforms may get you some views indeed, but these views will likely come with poor watch time.
This is why, after I had shared the videos on Facebook, their average view duration began to fall drastically. Whereas the average watch time was above 4 minutes previously, one day I found it to be only 10 seconds for that particular day. I was totally shocked and got to the traffic source for that day. I found it to be Facebook and not a single view from my blog. That’s natural, when I have only three videos on my channel, I may not get any traffic on a day from a particular source like Facebook, Twitter or blog. (This article describes how to promote YouTube channel by a blog)
The unnatural thing that I found and shocked me
What’s shocking is that why would someone/some people watch my videos only for an average view duration of 10 seconds? From the looks of it, it was surely some sort of ‘vandalism’ activity on my channel. I don’t know who, whether I know them or not, they just came along and caused my channel some damage in terms of view duration. I wonder whether every new YouTuber has to go through this.
Then again, as the owner of a new YouTube channel you have to share your videos somewhere, right? Why not share them on an established or semi established blog, if possible? This practice will rank your channel at such height that you can’t even imagine of. So I am on the way to progress, what about you?
Lastly, I hereby show you the recent average view duration graph of my newly created channel, it is shown below. Oh, one thing to mention, I lately deleted the links to my videos that I shared on Facebook. Since then the graph has started to renew and relive once again. I hope it will soon recover, pray for my channel please.
Watch the YouTube video on this article:
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9 thoughts on “Promote YouTube channel through the use of a blog: Have bigger watch time and earnings”
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